Converting BJ’s Wholesale Club Shoppers into Members

by - Leave a Comment

BJ’s Wholesale Club, based in Eastern United States, offers bulk discounts to consumers and businesses on just about everything, from baked beans to computer equipment. As with most warehouse companies, BJ’s keeps prices very low—so low, they are barely above cost. Which makes membership fees a vital component of the company’s business model.

26245_Nov2016_FFT_B-membership_600x150
[Read More…]

See Response Rates Take Off

by - Leave a Comment

Discover an irresistible way to motivate consumers. Restaurant.com and Travel Savings Card teamed up to create the Dine & Travel Pass, two compelling incentives bundled into one powerful offer.

Whether your business goals are to attract new purchases, encourage higher spend or reward loyalty, the Dine & Travel Pass adds incredible value—and invaluable customer experiences—to any promotion.

Dine & Travel Pass image [Read More…]

Restaurant.com Expands to 62,000 Restaurant and Providers Nationwide

by - Leave a Comment

Now there are 62,000 reasons for your customers to crave Restaurant.com incentives! We are pleased to welcome even more dining options to the Restaurant.com nationwide network with the addition of Diet-to-Go® and Edible Arrangements®. While we’re continually adding new restaurant partners every day, these two new partners are particularly noteworthy as they expand our offering beyond traditional restaurants.

feature

[Read More…]

Incentives Are a Hot Property for Brokers & Agents

by - Leave a Comment

Good relationships make for better business. In real estate and insurance, clients expect a lot of personalized attention from their agents. An impressive 60% of customers claim to often or always pay more for a better service experience.[i] Thoughtful incentive programs help elevate service levels and nurture real estate and insurance business relationships.

mi-hb-nl-june-2 [Read More…]

Good Causes: Good for Business

by - Leave a Comment

When your business gives to organizations in your community, it’s good for your customers and ultimately for your bottom line. There are a variety of ways to use Restaurant.com Cards to make a difference—and build your brand. 

600x150_marketing [Read More…]

Incentives That Hit the Road

by - Leave a Comment

How do you get your customers to pack your brand in their bags? With the new Dine + Travel Pass incentive package that encourages higher spend, rewards loyalty and attracts new customers. It’s an incentive that goes the distance.

Dine & Travel Pass image

[Read More…]

Your Current Customers Are Your Best Acquisition Tool

by - Leave a Comment

While it’s tempting to focus all of your marketing efforts on acquiring new customers, research shows that there is far more opportunity in marketing to your existing customers. Check out the infographic below on the value of an existing customer for some stats!

[Read More…]

Four Ways to Reach Frugal Customers

by - Leave a Comment

spenderhb

Four ways to reach the most frugal customers.

You’ve probably know them…the three basic types of spenders: The preferred un-conflicted who spend normally and regularly. The rare spendthrift, big spenders who tend to throw money around extravagantly. And the tightwad, the most frugal folks who require a bit more arm-twisting to make any type of purchase. [Read More…]

It’s July 2013. Do You Know Where Your Business Is?

by - Leave a Comment

Small BusinessEvery year, you should refresh the metrics you use to evaluate how well your small business is doing.

Be honest. Do you regularly think about the state of your business, or do you catch yourself on autopilot?

The only way for these metrics to be useful is to actually USE them. So, now that we’re halfway through 2013, it’s time to ask yourself that important question: How is your business doing?

[Read More…]

Five Ways You Could Use Restaurant.com Gift Cards in a Father’s Day promo

by - Leave a Comment

shutterstock_131318981Another holiday is upon us and that means many businesses are scrambling to come up with a good promotion.  We’ve been there and we can help.  Luckily, Restaurant.com gift cards complement Father’s Day promotions especially well.  Here are five Father’s Day Promo ideas to get you started!

[Read More…]