Five Ways to Use Restaurant.com in your Mother’s Day Promo

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Mother’s Day commercials suggest that sending a generic bouquet is sufficient for the mama bear in your life.  But does something you can blindly order online really reflect the gratitude and appreciation you have for your leading lady?APR4_shutterstock_134343251

As a business, how do you attract Mother’s Day shoppers who want to do something a little different?  You extend a little nod and say, “We appreciate what you’re trying to do in order to make your Mother’s Day extra special and would like to reward your efforts in the process!”

Here are five ways Restaurant.com can help your business stand out this Mother’s Day!

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The Final Four of March (Marketing) Madness

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Unless you’ve been living under a rock, you know that March Madness is upon us. It’s that time of year: everyone puts on their favorite collegiate gear and tests their sports predication skills with tournament brackets. Basketball becomes the national conversation, leaving uninterested parties feeling a bit left out.

Even if you’re not into basketball, March Madness is a great time to watch companies flex their marketing muscles. Special events like March Madness are great opportunities to connect with new audiences while maintaining strong relationships with current customers. In my opinion, the following companies made the “Final Four” this year thanks to their creative and effective strategies for capitalizing on the March Madness tournament:

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Capitalize on Tax Refund Season – Get Customers to Spend that Extra Money with You!

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Get excited, retailers, because an estimated $230 billion in federal tax refunds will be issued this year to the nation’s taxpayers. That’s a lot of extra disposable income!

According to “The Impact of Tax Refunds on Average U.S. Families” (an online report based on recent IRS data) the average federal tax refund was $2,700 in 2012.  For two-thirds of taxpayers, this means receiving more than a month’s worth of income (or more than three months worth of groceries) for the average family of four.

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So the big question is: how can you encourage customers to spend their tax refund with YOU?

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How to Stand Out At A Trade Show

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Call me crazy, but I love trade shows.  All of the people, connections and innovation under one roof energize me.  Trade shows are a great opportunity to showcase some of your latest products while meeting new prospects, current clients, distributors, suppliers and stakeholders that influence your industry.  Exhibiting at a trade show can sometimes feel like getting out of your “cave” and seeing the world.MAR5_shutterstock_101806765

The major challenge with trade shows is standing out among the sea of booths.  Rather than be like every other booth at the show, we encourage you to get creative before heading to your next trade show.  Here are a few ideas that should increase your booth’s traffic and the quality of relationships you build.

Get Interactive

After visiting several booths, there are only so many science fair-style presentations one can take.  A great way to grab the attention of your visitors is to have them interact with something.  Set up a poll or game visitors can access through their smartphone.  Engage visitors with a virtual reality experience.  If you have computers in your booth, make sure they are equipped with a program that collects contact information, entertains and educates all at once.  Your visitors are more likely to remember you and your product if they interact with it themselves.  They’re also likely to be thankful for the new experience. [Read More…]

Join Us At SHRM in Atlanta, GA – June 24-26th, 2012

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From June 24 – 26, 2012, we are headed to the Society of Human Resource Management (SHRM) Conference in Atlanta, GA. The SHRM conference will have over 13,000 HR professionals in attendance and we are pleased to be a part of it.

The Restaurant.com Incentive & Loyalty Solutions team will be at booth 2308, and will be handing out FREE $25 Restaurant.com Gift Cards for you to experience first-hand how these employee rewards and incentives work and can work for your company.  You’ll see how easy they are to use at over 18,000 restaurant options nationwide – you can even use it during your stay in Atlanta!

Stop by our booth to join in the conversation for ideas on how Restaurant.com can help motivate, reward and retain your most valuable asset – your employees!  We can talk through your unique challenges and opportunities together at our booth.

Of course, if you aren’t able to attend the show, we are always happy to brainstorm solutions with you.  Simply fill out the “Request More Information” form and we will get in touch with you – usually within one business day!  Enjoy the show – we hope to see you there!

Join Us at IRCE in Chicago, IL on June 5 -8, 2012

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From June 5 – 8, 2012, we are headed to the Internet Retailer Conference & Exhibition in Chicago, IL.

The conference is the world’s largest e-commerce event and we are pleased to be a part of it.  The Restaurant.com Incentive & Loyalty Solutions booth is #545.

While you might be interested in stopping by our booth anyway, we’ll be handing out free $25 Restaurant.com Gift Cards so that you can experience first hand how these sales promotion tools work and can work for your company.  You’ll see how easy they are to use and redeem at over 18,000 restaurants nationwide.

Also in our booth, we will be discussing fundraising ideas, employee retention programs and be addressing any questions you have about the program.

Of course, if you have a specific query about how our solutions can work together, we can certainly talk them through at the booth.  On the other hand, if you’d prefer to brainstorm ideas now, you can always fill out our “Request More Information” form and we will get in touch with you.

If you would like to attend the conference, then we have a special registration URL and code for discounts to the conference. The code is good for a $100 discount off the price of current registration rates (excluding Exhibit hall and Workshop only passes) if you register as an individual.  If you register as a group with three or more attendees you will receive 25% discount off of allpasses registered in lieu of the $100 discount. The discount only applies to new registrations and cannot be applied to existing registrations.

Please email us at incentivesinfo@restaurant.com with “Internet Retailer Conference & Exhibition Code” in the subject line and we will respond with the information that you need.

Join Us at The Internet Retailer Conference & Exhibition in San Diego, CA – June 14 – 17, 2011

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From June 14 – 17, 2011, we are headed to the Internet Retailer Conference & Exhibition in San Diego, CA.

The conference is the world’s largest e-commerce event and we are pleased to be a part of it.  The Restaurant.com Incentive & Loyalty Solutions booth is # 1310.

While you might be interested in stopping by our booth anyway, we’ll be handing out free $25 Restaurant.com Gift Cards so that you can experience first hand how these sales promotion tools work and can work for your company.  You’ll see how easy they are to use and redeem at over 18,000 restaurants nationwide.

Also in our booth, we will be discussing simple fundraising ideas, employee retention ideas and be addressing any questions you have about the program.

Of course, if you have a specific query about how our solutions can work together, we can certainly talk them through at the booth.  On the other hand, if you’d prefer to brainstorm ideas now, you can always fill out our “Request More Information” form and we will get in touch with you.

If you would like to attend the conference, then we have a special registration URL and code for discounts to the conference. Please email us at incentivesinfo@restaurant.com with “Internet Retailer Conference & Exhibition Code” in the subject line and we will respond with the information that you need.